Author: admin

  • Guide: Setting Up a Hong Kong Video Production Company

    Legal Requirements: Register your business with the Hong Kong Companies Registry. Apply for a business registration certificate with the Inland Revenue Department. Consider getting professional advice on legal structures, such as limited company or partnership. Business Plan: Develop a detailed business plan outlining your services, target market, competition, and financial projections. Identify potential clients and…

  • Guide for a Marketing Director: How to Write an RFP for Finding a Hong Kong Video Production Company

    Introduction Provide a brief overview of your company and the purpose of the RFP. Scope of Work Detail the project requirements, including the type of videos needed, their intended use, the timeline, and any specific deliverables. Qualifications Outline the desired qualifications, such as industry expertise, experience with similar projects, and any specific certifications. Budget Clearly…

  • Guide: Choosing a Professional Camera for Corporate Video Production

    When selecting a professional camera for corporate video production, consider the following factors to ensure quality and efficiency: 1. Budget Determine a budget range to narrow down options. Professional cameras can range from a few hundred to several thousand dollars. 2. Video Quality Choose a camera that can shoot in at least Full HD (1080p)…

  • ND Filters in Outdoor Filmmaking in Hong Kong

    Filmmaking outdoors in Hong Kong presents various challenges, one of the most common being dealing with harsh sunlight. ND filters play a vital role in controlling exposure levels, allowing videographers to achieve the desired cinematic look without overexposing or underexposing their footage. By reducing the amount of light entering the camera lens, ND filters help…

  • Ideal Places on Hong Kong Island to Film a Corporate Video Production

    When scouting for locations to film a corporate video production on Hong Kong Island, consider the following ideal spots: Central Business District: Explore the iconic skyline and modern architecture around Central and Admiralty for a professional and cosmopolitan backdrop. Victoria Harbour: Capture stunning waterfront views of Hong Kong’s skyline, with the harbor providing a dynamic…

  • Guide to the Best Professional Video Camera Rental Houses in Hong Kong

    For filmmakers looking to rent professional video cameras in Hong Kong, both Cinerent and One Cool Hang Wan are trusted options with a solid track record of customer satisfaction. Cinerent Location: No.7, Cumberland Road, Kowloon Tong, Hong Kong Services: Cinerent offers a wide range of professional video cameras for rent, including top-of-the-line models from leading…

  • Ideal Locations in Kowloon for Shooting a Hong Kong Corporate Video Production

    Kowloon offers an array of diverse locations that are suitable for shooting corporate video productions in Hong Kong. 1. Tsim Sha Tsui Promenade Provides a stunning backdrop of the iconic Hong Kong skyline and Victoria Harbour. Ideal for capturing impressive cityscape shots and showcasing the vibrancy of Hong Kong. 2. Kowloon Walled City Park Offers…

  • Guide to Ideal Lengths of Corporate Videos

    When creating corporate videos, it is essential to consider the optimal length for different types of videos to ensure maximum engagement and effectiveness. Here are the ideal lengths for various types of corporate videos: Brand Introduction Videos: Keep these videos short and impactful, ideally between 1 to 2 minutes. Focus on highlighting the mission, values,…

  • Hong Kong CMOs Leading the World in Creating Compelling Corporate Videos

    Hong Kong Chief Marketing Officers (CMOs) are at the forefront of utilizing video content to engage audiences and drive business growth. With the rapid digital transformation taking place globally, corporate videos have become essential tools for companies to communicate their message effectively. Here in Hong Kong, CMOs are embracing this trend and showcasing their innovative…

  • Guide to Dividing Annual Video Production Effectively as a Marketing Director

    As a Marketing Director tasked with maximizing the value and effectiveness of corporate videos across multiple channels throughout the year, it is essential to develop a strategic plan for dividing the annual video production. Here are the steps to effectively structure and distribute your video content: Define Your Objectives: Clearly outline your marketing goals, target…